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Beretta Announces America’s Defenders Rebate Program

FOR IMMEDIATE RELEASE Contact:
Kimberlee Eveland
617-360-1327
keveland@evelandpartners.com

ACCOKEEK, MD (April 23, 2010) – Beretta U.S.A. announces important updates to its America’s Defenders Rebate Program, now making the program available to military personnel.  Previously the offer was available to individual law enforcement, security officers and qualified first responders.

Qualified purchasers can receive a $50 rebate on the purchase of Px4 Storm pistols and 92/90-Two series pistols. In the enhanced program, the Beretta Cx4 Storm carbine model is now also eligible for the $50 rebate. Purchase must be made between January 1, 2010 and December 31, 2010. All the details regarding this promotion, as well as a list of qualified purchasers and the Rebate Form can be found by visiting www.berettausa.com

According to Gabriele de Plano, Vice President of Tactical Marketing at Beretta U.S.A., Beretta has made two significant improvements to the program. “Adding the Cx4 Storm carbine to the applicable products allows the professional the option of purchasing a pistol and a complementary carbine in the same caliber using the same magazines, and to receive a $100 rebate check from Beretta.  More importantly, Beretta has always supported our troops by providing them with the best 9mm combat pistol in the world and can now offer the rebate to thousands of active military personnel.”

Beretta is known for manufacturing reliable, high-quality firearms and has been the official sidearm for the U.S. Military for twenty-five years. Beretta recognizes the importance of providing these qualified individuals with products of the same field-proven accuracy, dependability and reliability.

Beretta, established in 1526, is the oldest industrial dynasty in the world tracing its roots through 16 generations of continuous family ownership. Firearms bearing the Beretta name have been sold for almost 500 years.  Beretta USA Corp. was founded in 1977 and supplies the standard sidearm to the U.S. Armed Forces.  Today, Beretta manufactures, distributes and markets a complete line of firearms, accessories and apparel.  Beretta also owns and operates six retail Beretta Gallery stores worldwide. For additional information, visit www.berettausa.com.



 
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