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Press Releases

Beretta USA Blasts Into Fall with the SV10 Perennia III Promotion

September 17, 2010

Contact: Lea L. Ramthun
301.283.2191, Ext. 1219
Contact: Mike Vrooman
301.283.2191, Ext. 1355
ACCOKEEK, MD (September xx, 2010)  As hunters everywhere turn their thoughts to the approaching upland bird seasons, Beretta USA kicks off the fall season with the SV10 Perennia III promotion. The recently implemented promotion gives consumers a $250 Consumer Cash Rebate on all qualifying purchases of a Beretta SV10 Perennia III between August 18, 2010 and December 31, 2010.

Beretta’s premier over-and-under SV10 Perennia III features three patented technologies:

Kick Off Recoil Reduction Mechanism- (on select models only) reduces a shooter’s felt recoil by 69% through the use of two hydraulic oil dampers built into the select walnut stock resulting in less muzzle rise and greater accuracy.

Ecological Adjustable Ejection/Extraction System- allows the shooter to choose between automatic ejection and manual extraction of spent cases with a simple turn of a screw.

Q-Stock Quick Takedown Stock- renders the need to remove the recoil pad obsolete as the Q Stock allows for quick disassembly and maintenance.

For additional information on the SV10 Perennia III promotion contact your nearest Beretta Sales Representative or visit

Beretta, established in 1526, is the oldest industrial dynasty in the world tracing its roots through 16 generations of continuous family ownership. Firearms bearing the Beretta name have been sold for almost 500 years.  Beretta USA Corp. was founded in 1977 and supplies the standard sidearm to the U.S. Armed Forces.  Today, Beretta manufactures, distributes and markets a complete line of firearms, accessories and apparel.  Beretta also owns and operates six retail Beretta Gallery stores worldwide. For additional information, visit

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