Press Releases

Mar 10, 2011
Beretta Trident Program Announces New Affiliate- Cabin Bluff, Georgia
ACCOKEEK, MD (March 10, 2011) Beretta and Sporting Heritage Corp. introduced Cabin Bluff from Woodbine, Georgia as the most recent Affiliate of the Beretta Trident Program at the Safari Club International convention last month in Reno, Nevada
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Feb 22, 2011
Beretta Trident Program Introduces Two South American Affiliates: Estancia Los Chanares and Sierra Brava Lodge
Beretta and Sporting Heritage Corp. are pleased to announce the affiliation of the Trident Program’s first international venues. Estancia Los Chanares and Sierra Brava Lodge were introduced at the Safari Club International convention last month in Reno, Nevada.
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Feb 18, 2011
Beretta's Spring 2011 Mail Order Catalog in Homes This Week
Now in its seventh year, Beretta U.S.A.'s Spring mail order catalog arrives in homes this week providing shoppers across the country a first glimpse at the new apparel lines for 2011. "Beretta launched its mail order catalog to provide comprehensive, high quality products for the hunting and shooting sports enthusiast or simply for lovers of the outdoors and of fashion.
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Jan 28, 2011
Beretta Trident Program Issues Two Trident Rating To U.S. Affiliates at Safari Club International Convention
Beretta and Sporting Heritage Corp. announced last week at the Safari Club International convention in Reno Nevada that four Beretta Trident Program Affiliates have received a Two Trident rating for excellence in upland bird hunting.
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Jan 27, 2011
Beretta Trident Program Receives Sporting Classics’ Award of Excellence
Beretta and Sporting Heritage Corp. are pleased to announce the Beretta Trident Program has received Sporting Classics’ Award of Excellence for Shooting Sports. The award will be presented to Cav. Ugo Gussalli Beretta and Jonathan D. Sherrill, President of Sporting Heritage Corp. at the Safari Club International convention in Reno, Nevada on Friday, January 28 at 11:00 am. The presentation will take place in the Beretta Booth (#2015).
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Jan 22, 2011
The Silver Pigeon I Bridges the Gap Between Economical and Luxury Over/Unders
Accokeek, MD (January 21, 2011) The dream of owning an affordable over/under shotgun without having to sacrifice the style, form and function of a luxury model comes true with the debut of the Silver Pigeon I from Beretta. Inspired by the shotguns of old yet with modern technological advances, this economically priced over/under will provide years of shooting pleasure while becoming a treasured family heirloom.
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Jan 22, 2011
Defend Your Family with Px4 Family of Pistols
Accokeek, MD- News outlets bombard us repeatedly with stories of people and families forced into unpredictable situations who are either unprepared and/or unable to protect themselves. Everyday, citizens have the right to defend themselves both at home and during their daily activities. Beretta's Px4 family of pistols provides solutions for any situation they may face.
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Jan 22, 2011
Beretta Announces A400 Xcel
Accokeek, MD- Your competitors will tremble in fear after catching a glimpse of the tell-tale blue receiver as you step to the line with the new A400 Xcel sporting shotgun from Beretta.
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Jan 04, 2011
Beretta U.S.A. Teams With Outtech

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Nov 19, 2010
Gift Giving Made Easy at Berettausa.com
Make gift-giving a snap this holiday season with E-Gift Certificates from Beretta!
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Nov 16, 2010
The Lightest Predator of Its Kind Has Been Unleashed
Accokeek, MD (November 16, 2010) All that remains within the Beretta warehouse are shards of speckled egg shells as Beretta unleashes the lightest predator of its kind, the A400 Xplor Light.
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Nov 05, 2010
The Beretta Px4 Storm - Official Sidearm of the Fresno Police Department
ACCOKEEK, MD (November XX, 2010) Beretta USA is pleased to announce that the Fresno Police Department in Fresno, CA has chosen the Beretta Px4 Storm Type F Full Size .40 S&W handgun as the official sidearm of the department. The choice of the Px4 Storm continues the long-standing relationship that Beretta and the Fresno Police Department have shared through the years.
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Oct 15, 2010
Beretta USA Offers (2) Free Hi-Cap Magazines with Purchase of Px4 Storm
ACCOKEEK, MD (October 14, 2010) Beretta USA rolls a perfect pair with the simultaneous launch of the “Perfect Storm” promotion and the new PX4 family microsite,
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Oct 02, 2010
The LIGHTest Predator of Its Kind is About to be Born.
ACCOKEEK, MD (October 1, 2010) Strange sightings of large, speckled eggs have been reported in Accokeek, Maryland at the Beretta USA complex. The contents of the eggs remain a mystery,
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Sep 17, 2010
Beretta USA Blasts Into Fall with the SV10 Perennia III Promotion
ACCOKEEK, MD (September xx, 2010) As hunters everywhere turn their thoughts to the approaching upland bird seasons, Beretta USA kicks off the fall season with the SV10 Perennia III promotion. The recently implemented promotion gives consumers a $250 Consumer Cash Rebate on all qualifying purchases of a Beretta SV10 Perennia III between August 18, 2010 and December 31, 2010.
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Aug 31, 2010
Sako Announces Hunting Jacket Promotion with Purchase of Sako A7 Rifle
ACCOKEEK, MD (August 31, 2010) Beretta USA is launching an exciting new promotion in conjunction with a purchase of any new Sako A7 rifle between September 1 and December 31, 2010. The Sako A7 features Sako’s world-famous 5-Shot M.O.A. accuracy guarantee, match-grade barrel and top loading detachable magazine at a price never before seen on this product.
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